John Foenander (Foe) has spent over two decades on the inside of the businesses everyone else admires from the outside. Building the Trading gold standard at Sky. Maximising ARPU at Vodafone. Transformation at Lloyds. The kind of CV that should make him a safe pair of hands. Instead, it made him an irritant.
He started FoeNetics because the model is broken: clients pay six figures for slideware, agencies pay junior staff to make it, and nobody in the room is allowed to say so. FoeNetics says so, then fixes it.
“I have a very particular set of skills - skills that I have acquired over a very long career. Skills that make me a nightmare for mediocrity.”